As the title of the post suggests I’m going to be talking about one improvement I’ve implemented which I feel has made probably the best impact on revenue. Not only in recovering of abandoned carts but also increasing the average cart value that each successful customer checks out with.

Big Brain, is a modern and eco-friendly furniture store based in Johor, Malaysia. Big Brain started out as a bricks and mortar retailer but in May of 2017 started an online store to better reach their modernizing customer base. Since creating an online, Big Brain furniture sales in 2017 were up 60% compared to sales in 2016.